While we sit back and watch preparation for Solwara 1 to begin experimental seabed mining in the Bismarck Archipelago, Lush has joined forces with Kiwis Against Seabed Mining in New Zealand on the fight against seabed mining. Shared here is an article by ramunickel on Lush joining the fight against seabed mining.
LUSH joins fight against seabed mining
by ramunickel

LUSH
has previously campaigned to raise awareness and garner support to conserve our
marine ecosystems and biodiversity. In its new campaign both KASM and LUSH
are aiming to put pressure on legislators to implement a moratorium on seabed
mining operations, pending the commission and completion of thorough scientific
research into the impacts and implications of such industrial activities. KASM
has been already successful in blocking past seabed mining operations in the
courts.
LUSH joins fight against seabed mining
by ramunickel

LUSH, the global makers and retailers of fresh, hand made
cosmetics, with over 900 stores worldwide, have joined the fight against
experimental seabed mining.
LUSH has joined forces with Kiwis Against
Seabed Mining (KASM) to save New Zealand’s natural coastlines.
LUSH
has previously campaigned to raise awareness and garner support to conserve our
marine ecosystems and biodiversity. In its new campaign both KASM and LUSH
are aiming to put pressure on legislators to implement a moratorium on seabed
mining operations, pending the commission and completion of thorough scientific
research into the impacts and implications of such industrial activities. KASM
has been already successful in blocking past seabed mining operations in the
courts.
The campaign will be running in LUSH stores from April 7 to
April 15, customers will be given an opportunity to sign a petition and even
share a personal message they would like to be sent to members of parliament
regarding seabed mining. The campaign aims to spread awareness and also to
demonstrate public support for an immediate ban on seabed mining.
Lola Figuero, LUSH Campaigns Manager says:
“In-store ethical campaigns are a brilliant way to raise
awareness of our responsibilities as a company and as custodians of the planet.
Seabed mining has the potential to irreparably damage fragile coastal
environments. It’s important to act now to protect and conserve our coastal and
marine ecosystems.”
Some industry estimates claim as much as a third of future
mineral production could come from beneath the oceans. It is therefore crucial
that we learn to curtail destructive and environmentally irresponsible
operations, which have the potential to eradicate marine life from huge
stretches of seabed and cause massive habitat degradation.
Phil McCabe, founder of KASM, says:
‘New Zealand is an Island Nation full of Coastal People. We love
our marine environment and will not allow it to be damaged by an unproven
industry called Seabed Mining. Our government has underestimated the
destructive nature of seabed mining as well as the commitment of New Zealanders
to protect our oceans for future generations. We’re stoked to have LUSH
standing beside us as we call on our government to place a moratorium on seabed
mining.’
Throughout the week-long campaign LUSH will be donating all
proceeds from the sale of its exclusive, Limited Edition campaign product,
Life’s a Beach body scrub (RRP $10.90) to KASM in support of their legal work
against seabed mining.
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